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About RRC

The RRC Board

Steve Schram, Chair
Steve is the Director of Michigan Public Media. As CEO, he oversees Michigan Radio, the state’s most listened to public radio station. Before joining Michigan Public Media in 2006, Steve served as Senior Vice President/General Manager of Detroit radio stations WOMC and WYCD, as well as Director of Sales for CBS Radio’s six station market cluster. Prior to his work for CBS, he was Senior Vice President for AOL and Market Executive/Vice President for Clear Channel Radio in Detroit. He is the Immediate Past President and a Board Member of the Michigan Association of Public Broadcasters.

Molly Davis, Vice Chair
Molly is the Assistant General Manager of WFDD radio in Winston-Salem, NC. She started at WFDD in January of 2005 as Membership Marketing Coordinator, eventually rising to Assistant GM in 2015. She now oversees several areas of station operations including compliance, development and marketing, and listener engagement. Molly has presented at the national Public Media Development and Marketing Conference and has mentored other stations on compliance matters and development and listener engagement strategies. She is a data hound and has successfully used data to drive significant increases in revenue.

Joanne Church, President
Joanne Church has been associated with Radio Research Consortium since its inception in 1981 and was named President in 2005. Joanne also oversees the production process of RRC Product Packages that Nielsen subscribers purchase. Before the RRC, Joanne worked for Arbitron (now Nielsen) for ten years in various positions including systems design and she was Manager of Production and Radio Market Reports.

Dave Edwards
After more than 30 years of leading WUWM Milwaukee Public Radio and serving on the NPR Board of Directors, Dave is now using the knowledge he gained in helping public media professionals become more effective leaders through executive coaching, leading workshops and providing consulting services (www.DaveEdwardsMedia.com). He is the author of "The Public Media Manager's Handbook.” He also teaches classes in journalism and ethics for Milwaukee’s Marquette University and classes in strategic planning and professional communications for Alverno College in Milwaukee.

Craig Oliver
Craig is an audience analyst for public radio stations. He is the former research consultant for PRX/Public Radio International. Craig helped manage the Benchmarks project for The Development Exchange. He was president of RRC and the co-founder and first president of PRPD. Craig began his career as program director, news director and production manager for WAMU, Washington DC. He and his wife, Leslie, live in Silver Spring MD.

Jim Taszarek, Jr. Jim is president and co-founder of Market Enginuity. Jim has 25+ years of media experience. In 1999, he co-founded the company now called Market Enginuity to provide corporate sponsorship sales for KJZZ in Phoenix. In the 19 years since then, the company has added offices throughout the country and currently represents local and national sponsorship for a mix of 17 public media stations and large podcast networks.

Scott Williams
Scott analyzes radio listening data for RRC. He began his career as a program director in 1976 and he eventually led programming at all-news KJZZ and classical KBAQ in Phoenix. Williams served on the Public Radio Program Directors Association board, chaired the group for two years and taught its annual PD workshop. He has been a trainer for RRC workshops and was involved in the Morning Edition Grad School project. He was a teaching assistant for Howard Stern's first communications class at Boston University!

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