The combined 44 Continuous Diary Measurement (CDM) markets show the total week Cume Persons to radio in July (May-July) 2021 decreasing by a slight 0.4% from June (Apr-Jun) 2021, but it remains at 99% of the pre-pandemic March (Jan-Mar) 2020 level. At the same time, the total AQH (Persons Using Radio) increases by a slight 0.1% from June (Apr-Jun) 2021; it represents 98% of the March (Jan-Mar) 2020 level (slide 1).

The listening location percentages for total AQH to radio in July (May-July) 2021 show the percentage of listening from the Car (41.3%) bypassing the Home (39.5%) percentage (slide 2) for the fourth successive survey. The location percentages have, for the most part, stabilized.

CDM PUR Location Trend Jul21