CDM Markets Show Listening Location Shifts
In Nielsen’s Continuous Diary Measurement (CDM) markets, total Cume Persons is down by just 1.5% …
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Public Radio News Stations Still Peak in the “Drives”
AQH Persons and Share continue to peak during drive times for public radio news stations …
Public Radio News Stations Still Peak in the “Drives” Read More »
Fish Where The Fish Are
One of the deadliest sins in any trade is to focus solely on your own …
1/5 of Pub Radio Listeners Own Smart Speakers
Public Radio listeners have a higher adoption of smart speakers than the general population and …
COVID-19 News Sets Off Swings in Listener Behavior
“Demand for COVID-19 news in March set off wild swings in listener behavior” is a …
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90% Of Those Who Work At Home Listen To Radio
As we enter a period in which many people are working from their homes, it’s …
Impeachment Influences Four PPM Surveys
In January, following the release of the Nielsen Audio PPM survey for December 2019 (11/7/19 …
Impeachment Inquiry Helps News Stations in December
The December 2019 survey (November 7th thru December 4th) was chock full of special coverage …
Impeachment Inquiry Helps News Stations in December Read More »
Impeachment Hearings Increased Listening by 18%!
PPM Weeklies gives stations access to the ratings in advance of the Monthlies. This is …
Impeachment Hearings Increased Listening by 18%! Read More »